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Employer brand

An integral part of a strong organizational culture.

Harness the power of your employer brand to attract, engage, and retain talent

Stand out in a competitive job market by developing a solid employer brand. Through our expertise in human resources and marketing, we help you develop and implement innovative strategies to attract, engage, and retain top talent. Over a hundred organizations have already benefitted from our know-how to create or enhance their employer brand and employee experience.

Personalized and sustainable strategic support

Your employer brand is paramount in your talent attraction and retention strategies.

Our strategic support can take various forms, including optional talks and trainings on a range of topics, tailored to your teams’ needs.

Talent attraction and retention: three areas of intervention

  • Enhance the candidate experience
  • Develop an ambassador program
  • Create a content strategy (internal and external)
  • Conduct attraction surveys
  • Revitalize job postings 
  • Develop a retention plan
  • Support and align management teams
  • Reinforce the employee experience
  • Develop a strategic planning process (organization- or team-wide)
  • Employee experience metrics
  • Design and define the employer brand 
  • Develop a talent attraction plan
  • Deploy the employer brand internally and externally
  • Develop a social media strategy
  • Implement a Web content strategy 

Large-scale projects

Where human resources expertise meets marketing know-how

Our unique approach combines expertise in human resources with innovative knowledge of marketing to create game-changing employer brand strategies.

To safeguard your organization’s performance and sustainability, we conduct an in-depth analysis of your context to implement initiatives that will truly fortify your employer brand and increase your ability to attract and retain talent.

Personalized and innovative support

Entrust your employer brand project to our seasoned human resources and marketing team

Led by Didier Dubois and Emilie Pelletier, Partners at Humance, our multidisciplinary team brings together experts from a range of backgrounds, including HR consulting, organizational transformation, EDI, data analysis, visual creation and communications, to offer unmatched employer brand services.

Didier Dubois

Emilie Pelletier

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